Our success and business model has been recognised and rewarded repeatedly since its inception. These awards demonstrate...
WHAT WE DO
Plus44 Holdings is a mobile technology company with a focus on emerging consumers and developing markets, based in London, UK and Lagos, Nigeria. We provide digital media solutions for mobile operators that enable them to achieve sustainable customer growth and profitable revenue generation in competitive environments, while enhancing the value of the mobile experience for their customers. We also work within the Lifeline Sector in the USA, where we help emerging consumers get the most from their smartphones and help mobile operators increase their revenue.
We believe that mobile connectivity is transforming society and the way people interact, from friends to businesses. In emerging economies and with emerging consumers in developed economies, mobile utility offers the opportunity to leap-frog traditional models in the way people interact from social, health, finance and commercial communication. Mobile utility will be one of the main underpinning drivers of human development and economic growth, and we provide mobile technology that takes advantage of this: giving more from mobile.
We developed the Sliide technology to enable Mobile Network Operators, Original Equipment Manufacturers, and Eligible Telecommunications Carriers to drive recurring after-market revenue from their subscribers.
The Sliide technology provides a native content feed for users on their smartphone lock screen to generate revenue from advertising. Users can then use this revenue to claim rewards, such as extra mobile credit or data, enjoy paid for or premium services within an app, or receive vouchers for certain retailers.
The technology has been designed to work seamlessly in both emerging markets, and with emerging consumers in more developed markets like the Lifeline Sector in the USA. The Sliide technology can be implemented as either a standalone Android application or as an SDK within a partner's existing Android application, delivering maximum flexibility to help achieve your goals.
Sliide Airtime is a content delivery service developed for emerging markets and launched in Africa, using the same core proprietary technology that was developed for Sliide. Sliide Airtime shows targeted relevant news stories on your smartphone lock screen, and rewards you each month with free airtime credit and data, just for using your phone. Sliide Airtime's curated news feed includes branded content and adverts, and we use a portion of the revenue generated to buy data and airtime from the mobile network operators to distribute to our users - providing people with free access to the internet.
Sliide Airtime is one of the most effective channels to build trust with African consumers, because when brands choose to advertise with Sliide Airtime they are not only building brand awareness and reach, but also helping connect their next billion customers to the internet, securing their brand loyalty for the next decade.
Our team brings years of experience in the mobile, software, and advertising industries, along with a company-wide entrepreneurial spirit that spurs innovation and disruption.
Sliide Airtime wins Most Innovative Mobile App in the world
Our app Sliide Airtime today was named Most Innovative Mobile App in the world at the GSMA Global Mobile World awards. Read more here: http://www.globalmobileawards.com/winners-2017
Sliide Airtime Shortlisted at GSMA Global Mobile Awards 2017
Sliide Airtime today announced that it has been shortlisted in the most prestigious telecom awards in the world. This recognition cements Sliide’s position as the most innovative, effective and useful app available in Africa today.